"Wojcik doesn’t plan the promotions as a way to land specific types of work, he says. Photographers need different promotions at different times of their careers. If you ‘want to make a splash,’ he says, send an email blast or mail a poster. For Wojcik however, crafting printed promotions is a means of “creating something with my hands” and showing work that reflects his passions. ‘I want to create a series of photographs that…I can look at 5, 10, 15 years later in my life,’ he says. It’s not a marketing strategy he recommends to every photographer, ‘but for me, it’s a natural path,’ he says. ‘I’m trying to get attention, but I also want to represent who I am as a photographer.’"

Good things like promos come in small packages. #pdnpromos Thanks, Matthew Bowie! He’s based in Chicago, btw.

Good things like promos come in small packages. #pdnpromos Thanks, Matthew Bowie! He’s based in Chicago, btw.

Tags: pdnpromos

Left: Jared Soares; top right: Kevin Cooley, bottom right: Tobias MacPhee. #pdnpromos #photography #snailmail Thanks, guys!

Left: Jared Soares; top right: Kevin Cooley, bottom right: Tobias MacPhee. #pdnpromos #photography #snailmail Thanks, guys!

Pieces from Anaïs & Dax promo no. 1. It takes two to make a thing go right. #pdnpromos #photography #anaïs&dax @apostrophereps @anais_dax

Pieces from Anaïs & Dax promo no. 1. It takes two to make a thing go right. #pdnpromos #photography #anaïs&dax @apostrophereps @anais_dax

Side 2 from Doug Adesko’s promo @dsreps @dougadesko 👍 #pdnpromos #portraits #photography

Side 2 from Doug Adesko’s promo @dsreps @dougadesko 👍 #pdnpromos #portraits #photography

In other large format photo promo news, here’s a project by Doug Adesko. #pdnpromos #portraits @dougadesko

In other large format photo promo news, here’s a project by Doug Adesko. #pdnpromos #portraits @dougadesko

Photo by Raechel Running - nice big photo promo from Store 44 Reps #pdnpromos #store44 @store44 #photography

Photo by Raechel Running - nice big photo promo from Store 44 Reps #pdnpromos #store44 @store44 #photography

Scott Slusher brown bagged his promo cards showing off recent work for Dickies (which he nicely wrote in a handwritten note accompanying the mailer). It’s good to show off both client work and personal work. #pdnpromos #photography

Scott Slusher brown bagged his promo cards showing off recent work for Dickies (which he nicely wrote in a handwritten note accompanying the mailer). It’s good to show off both client work and personal work. #pdnpromos #photography

Promo booklet by Elizabeth Weinberg just arrived. She’s a commercial and editorial photography based in LA. The promo is loosely based on Ray Bradbury’s “All Summer in a Day” short story. #photography #pdnpromos

Promo booklet by Elizabeth Weinberg just arrived. She’s a commercial and editorial photography based in LA. The promo is loosely based on Ray Bradbury’s “All Summer in a Day” short story. #photography #pdnpromos

Large photo print promo by advertising and editorial photographer Hollis Bennett who’s based in Nashville. #pdnpromos #photography @hollisbennett

Large photo print promo by advertising and editorial photographer Hollis Bennett who’s based in Nashville. #pdnpromos #photography @hollisbennett